BIODERMA, DERMATOLOGICAL LABORATORY
A pioneer since the 1970s, BIODERMA has acquired unique expertise by placing biology at the service of dermatology. This original scientific approach relies first and foremost on knowledge of the skin and its biological mechanisms to formulate products directly inspired by them.
A SINGLE MODEL: HEALTHY SKIN
All BIODERMA research revolves around the study of healthy skin and its cells and imbalances. The skin speaks its own language and BIODERMA tirelessly seeks to understand it. It is subject to changes and environmental stresses. Therefore, diseases, medicated treatments, aging and many other factors may affect its balance and cause it to malfunction. BIODERMA’s approach involves reactivating the skin’s natural resources to help it resist and recover its normal functions, which are those found in healthy skin.
A UNIQUE CONCEPT, BIOLOGICAL MIMETISM
Based on total respect for the skin, BIODERMA products imitate its natural biological mechanisms through their components and their modes of action. To formulate them, BIODERMA selects thepurest active ingredients, using molecules naturally found in the skin for better tolerance. Depending on the malfunction, BIODERMA products preserve, activate or restore the skin’s natural processes.
AN ABSOLUTE REQUIREMENT, THE DERMATOLOGICAL SAFETY
BIODERMA has always sought to reconcile perfect effectiveness and better tolerance for each skin type and each condition. In order to guarantee the greatest dermatological safety, BIODERMA products contain a very limited number of ingredients and optimally dosed active ingredients. Pre-empting the recommendations of the health authorities, BIODERMA tends to exclude all dermatologically questionable products. These commitments are reflected in a formulation charter that applies to all product developments and grounds their superiority in a scientific method. This uncompromising approach explains why BIODERMA products improve the skin’s tolerance and help it be less reactive. That is why they all benefit from the DAF (Dermatological Advanced Formulation) patented natural complex.
HILAND is the story of a Beauty business, has been established and developed by Shaya Shamszadeh since 2001. The challenge of transforming the traditional closed retail environment into an open space customer friendly atmosphere lead us to develop a unique retail concept in Iran. HILAND has been leading the Iranian beauty market since, setting new commercial trends by transforming consumer behavior. We at HILAND believe that ” Beauty is a permanent quest ” and through this simple philosophy, we have build a solid and sustainable business model by providing ever increasing awareness of our Clients through our Points of Sales Associates, Customer club, Online presence and our Newsletters.
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