Boucheron Perfumes & Colognes | Hiland Beauty

Boucheron is a French family dynasty founded by Frédéric Boucheron in 1858. Best known for its beautiful and unusual high-end jewelry, it was one of the first jewelry companies to open a boutique in famed Place Vendôme, in Paris. The company made its initial foray into the fragrance world in 1988, with a women's fragrance, Boucheron. The company's luxurious fragrances and jewels continue to adorn the necks and wrists of worldwide clientele today.

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HILAND is the story of a Beauty business, has been established and developed by Shaya Shamszadeh since 2001. The challenge of transforming the traditional closed retail environment into an open space customer friendly atmosphere lead us to develop a unique retail concept in Iran. HILAND has been leading the Iranian beauty market since, setting new commercial trends by transforming consumer behavior. We at HILAND believe that ” Beauty is a permanent quest ” and through this simple philosophy, we have build a solid and sustainable business model by providing ever increasing awareness of our Clients through our Points of Sales Associates, Customer club, Online presence and our Newsletters.

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