The earliest edition was created in 1978 and the newest is from 2012. Cafe Parfums fragrances were made in collaboration with perfumers Jean-Jacques Diener, Raphael Haury, Julie Masse, Henri Bergia, Thomas Fontaine, Arturetto Landi, Mark Buxton and Antoine Lie.
HILAND is the story of a Beauty business, has been established and developed by Shaya Shamszadeh since 2001. The challenge of transforming the traditional closed retail environment into an open space customer friendly atmosphere lead us to develop a unique retail concept in Iran. HILAND has been leading the Iranian beauty market since, setting new commercial trends by transforming consumer behavior. We at HILAND believe that ” Beauty is a permanent quest ” and through this simple philosophy, we have build a solid and sustainable business model by providing ever increasing awareness of our Clients through our Points of Sales Associates, Customer club, Online presence and our Newsletters.
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